Curious if MSC is right for you? Watch this free masterclass >>

 

A global community of visionary creatives learning to master marketing—without the overwhelm.
 
Stop guessing and start growing your business today.
 
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Join now and save your seat to our fall AI Sprint!

November 18-20 | 2025 

Ready to create content that actually sounds like you? In our upcoming Fall AI Sprint, you’ll learn how to build and train your own custom AI Marketing Assistant to help you show up with clarity and confidence across all your channels. 

Join MSC now and get access to the entire platform as well as gain the AI advantage your brand needs. 

JOIN MSC NOW >>

Designers, creative directors, photographers, writers, artists, makers, and other creative professionals... 

Does marketing your creative business leave you feeling overwhelmed and stressed? 

 
It’s not you—it’s the outdated, one-size-fits-all marketing strategies that weren’t built for creatives.

 

Instead of more effort, MSC gives you a clear, step-by-step approach that aligns with your creative strengths, helping you market with clarity, ease, and confidence.

⭐️⭐️⭐️⭐️⭐️

“If you are a creative you need this course, so great to work with someone who understands how creatives think in regards to their business!”

- KV ALLEN, ROCHESTER

⭐️⭐️⭐️⭐️⭐️

“It all makes so much sense and feels so attainable when Ericka guides the process. Each segment built upon the next to reveal how to create a holistic brand story and marketing strategy. I never took marketing in college so I loved learning about basic principles of brand marketing like content pillars, emotional resonance, and brand marketing funnel.”

- JD, NORTH CAROLINA

 

⭐️⭐️⭐️⭐️⭐️

“I am blown away by the class, and honestly, I have already started to put some of the storytelling fundamentals in use in a conversation I had YESTERDAY!”

- K LEWIS, NORTH CAROLINA

 

⭐️⭐️⭐️⭐️⭐️

“I've done a lot of other well-known business programs out there, but believe me when I tell you Ericka's is the best"

- JDD, HOUSTON

  

⭐️⭐️⭐️⭐️⭐️

“This course is very well done and a great value. You’ll learn so much about building your brand and brand story. It’s provided in a format that was varied and interesting and includes great speakers and consistent support from the instructor.”

- D CLONEY, MARYLAND

 

MEET YOUR INSTRUCTOR

Hi, I’m Ericka 👋 

I'm a designer, educator, and brand strategist obsessed with how the built environment shapes our human experience.

Over a 25 year global career, I've worked with culture-shifting brands including Airbnb, Tag Heuer, Estee Lauder, and Procter & Gamble.

And I've trained creative professionals from around the world (like you!) how to grow their business and their careers through story-driven marketing. 

Join us in Marketing School for Creatives and learn how to tell stories that sell.

MY CLIENTS ARE FEATURED IN

Curious if MSC is right for you?

 

 We've created a quick, free video masterclass to introduce you to a sample of what you'll learn in Marketing School for Creatives.

Watch the FREE Masterclass

 

Take the guesswork out of marketing.

 

Join a global cohort of creatives learning exactly how to grow their businesses and their careers in Marketing School for Creatives. 

 

Learn to craft stories that sell, build your brand, and grow your creative business with confidence.

JOIN US